Here's the article:
New Software Matches More Kidney Donations, Faster: Game theory and market dynamics inspire new software that streamlines complicated matches
"With support from the National Science Foundation (NSF), Harvard University economist Alvin Roth helped develop a suite of computer programs that match living kidney donors with recipients. His team includes market designer Itai Ashlagi and operations researcher David Gamarnik at MIT and economists Utku Unver and Tayfun Sonmez at Boston College."
"Transplant surgeon Michael Rees at the University of Toledo Medical center is CEO of the Alliance for Paired Donation (see www.paireddonation.org) [says]
..."game theory and market design have come together to find practical solutions for kidney disease patients."
And here's the 2-minute video:
(Key question in the video, read in an incredulous tone: "What's an economist doing organizing kidney transplants?" Answer: "Turns out, an understanding of game theory and market dynamics is key...")