I've blogged before about Initial View, a service for overseas applicants to American colleges. It provides a video interview that can be part of their application, and also a signaling mechanism by which they can send a "star" to up to two colleges, to signal particular interest.
Some colleges make clear that they value such signals: here's a paragraph from the page for international applicants of Bates College.
In the market for new economists, some employers have adopted the same strategy and encourage applicants to send one of their AEA signals to them:
Some colleges make clear that they value such signals: here's a paragraph from the page for international applicants of Bates College.
"Does Bates accept interviews conducted through InitialView?
Yes. InitialView includes an interview and writing sample. Please list Bates as a recipient for your interview and designate a star if Bates is a top choice college for you."
In the market for new economists, some employers have adopted the same strategy and encourage applicants to send one of their AEA signals to them:
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